Black Friday sales have started on the evening of Thanksgiving, which eliminates the time spent with the family, since the rush will be to finish dinner in time for the sale.
Since wives and mothers are the target audience for Black Friday advertisements, and they also typically prepare the Thanksgiving meal, it puts more pressure on them to cook for so many hours and then lose sleep to shop at crazy hours.
Many stores choose women as their target shoppers and make Black Friday appear to be a tradition and obligation. Commercials for Target and Walmart are the main culprits.
The Crazy Target Woman, treats Black Friday as an Olympic competition, and in one video incorporates reverse psychology to deter the competition. Yes, use catty tactics, that makes females and all of humanity peaceful and thankful this time of year.
Walmart commercials push even more for women to rise and pillage. In the commercial two women gossip about a Black Friday shopping legend, who supposedly named her child Black Friday. Recently in these Walmart commercials the target audience is specifically middle class white women.
With Walmart Low Prices are guaranteed, as well as losing limbs in the chaos of Black Friday.
The scariest part about all this, is how tragically we are in debt and yet there is this push to purchase, most of which is absolutely unnecessary.
For this holiday season, let's actually be thankful for what we have, realize that it's the season of giving NOT receiving and spend time with the family. I am pretty sure if Crazy Target Woman were real she would be seeing multiple psychiatrists and if the Walmart Legend were real, her kid would end up in therapy for having the name Black Friday.